Hacking SaaS Sales

GTM Trends: Why the Smart Money Isn’t Chasing AI

The second-order thinking beneath the AI rush

Jan 24 • Hacking SaaS Sales

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CFO's Don't Trust Your ROI Deck

4 prompts to turn financials into CFO-aligned narratives

Jan 19 • Hacking SaaS Sales

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Financial Teardown #4: Coinbase

Translating the Coinbase P&L into a business narrative that sellers can use

Jan 10 • Hacking SaaS Sales

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Financial Teardown #3: Target

Translating the Target P&L into a business narrative sellers can use

Jan 3 • Hacking SaaS Sales

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December 2025

What 2025 Changed — and What Didn’t

GTM, Judgement, and Human Agency Heading into 2026

Dec 31, 2025

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GTM Trends: What's Changing in December

AGI fears, storytelling, and where GTM value actually lives

Dec 20, 2025 • Hacking SaaS Sales

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Context-Driven AI for Better Deal Decisions

Better context In. Better deal decisions out.

Dec 13, 2025 • Hacking SaaS Sales

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Financial Teardown #2: Adobe

Translating the Adobe P&L into a POV business narrative sellers can use

Dec 6, 2025 • Hacking SaaS Sales

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November 2025

Financial Teardown # 1: Salesforce

Translating the Salesforce P&L into a business narrative sellers can use

Nov 29, 2025 • Hacking SaaS Sales

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The Framework that Turns Financials Into Messaging That Lands

A Repeatable System (and Prompts) for Understanding Any Company in Your Pipeline

Nov 22, 2025 • Hacking SaaS Sales

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Decode the P&L → Upgrade Your Sales POV

Think like an operator, sell like an executive.

Nov 8, 2025 • Hacking SaaS Sales

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August 2025

Connect the Dots, Don't Call to Action

A low friction tactic for multi-threading to build trust

Aug 17, 2025 • Hacking SaaS Sales

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